Here is the best time to post to Facebook, Twitter and Instagram !!



Like time, everything is on social media, you only want to send messages when you are sure the addressee is there to see them, and the presence of many followers increases the opportunities for response and participation, and contributes to increasing the number of your followers and customers.

When is the appropriate time to write posts on social media?
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This depends primarily on the type of followers you are trying to target (who they are and where they are), the social networks you use, your goals, and the type of content you post.

Although no one can tell you the best time to post to those sites, there are some sources that may help you improve the times you choose to publish.

The best time to post on Twitter

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Although the ranking of posts on Twitter has almost turned into a chronological order, the average lifetime of a Tweet is not long, which is 24 minutes, according to Wiseelectics (a social media analysis site).

It is approximately four times shorter than her life on Facebook, as the average life of a Facebook post is 90 minutes.

"In five hours, the Facebook post reaches 75% of the expected interaction with it, while the Twitter tweet reaches the same percentage in less than three hours," says WiseLetics analysis.

This means that for your tweets to reach out to as many people as possible, the largest percentage of your target audience must be using Twitter.

Knowing that time will require a lot of attempts, and to help you, here's what Hootsuite data based on analyzing more than 40,000 tweets suggests:

The best time to write a tweet on Twitter is 3:00 p.m. Monday through Friday.

Hootsuite social media marketing specialist Amanda Wood says, "We found, as an B2B organization, that the best time to tweet is between 12 noon to 3 pm every day of the week, and the amount of clicks and reposts reaches its peak at three o'clock Afternoon. "

But again, we have to confirm that this depends on the quality of your followers, where you are and the nature of the content.

For example, the "Huffington Post" website says that the hours of 5, 6 and 12 pm are the highest hours in posting tweets, "Retweet", while 12 and 6 pm are the times when tweets get the most clicks.

While Kissmetrics says that the fifth evening of the week is the most effective time, and Hubspot says that the time of 12 and 3 pm Monday to Friday is the best time.

You have to choose those times as the starting point, and then you have to test different publishing times to measure the results.

Here are these three points to keep in mind as you try to find the perfect time to post a tweet:

1- For a very impactful place: If you are trying to reach followers from different places around the world, create a Twitter account for each country you want to access and use a tool to manage all the different accounts from the same platform, and make sure to write reports to know the best timing for interaction in each account.

2- Use the right tool: There are many tools to help you find the right time to post on Twitter, such as Hootsuite's AutoSchedule who chooses the publishing time based on your previous, more interactive posts, and you can organize your posts automatically through the dashboard and Hootlet plugins.

3- Know your followers: What are their ages? where do they live? What do they do? How do they move from one place to another? What do they do in their spare time? By answering these questions, it will be a lot easier to find the right times to post, just as things go along with other social media. This will guide you on the topic "How to make your default followers real people" with our forum, and you will also find these tips below.

The best time to post to Facebook

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Because of the complexity of the Facebook algorithm for arranging news, it is difficult to determine when to post.

However, although the ranking of news on Facebook is not chronological, our social media marketing team was able to discover times for publication that might help you obtain a greater amount of likes, comments, posts, and clicks.

The best time to post to Facebook is between 12 noon and 3 pm on Monday, Wednesday, Thursday and Friday.

Saturday and Sunday are between 12 and 1 pm, if these are weekends, but if Friday and Saturday are the weekends, it will be the best time to publish them on 12 and 1 pm.

The opinions of Hubspots, Microsoft, and Quick Sprout are somewhat aligned with this opinion, as all three say that the hours from 1 pm to 3 pm on Tuesday and Friday are the best hours to post to Facebook.

As always, you should test and monitor your results by using the interaction data you collect through Facebook's Page Insights feature, or using other measurement tools such as Hootsuite Analytics to determine what might be best for you.

The best time to post to Instagram

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Instagram posts appear based on the likelihood of what your follower might be interested in, which means that photos and videos with the highest percentage of likes and comments have the most chance to appear first to your followers.

Although the order in which posts appear is not strictly chronological, you must choose the appropriate time for publication to ensure that a greater number of followers are viewing your posts now.

To do this, you have to think about who you are targeting and what your normal day is, are your followers the people who are browsing Instagram once they wake up? If the answer is yes, then when do they wake up? Where do they live and what do they do? You also have to consider what they do during their travel and free time.

Hootsuite used this strategy to test and measure different deployment times. What did we conclude?

The best time to post to Instagram is from 12 until 1 pm Monday to Friday.

"There is no doubt that our community usually takes an Instagram tour when they have lunch," said Hootsuite, social media marketing expert Amanda Wood.

"And we also find that the weekends are one of the days when you want to publish what you want, but because we are a company that specializes in reciprocal work between companies, our Instagram plan is to focus on all days of the week."

In the case of Instagram, we do not find a consensus among the specialized companies about the best times to publish pictures, Elle & Co says that the best hours are any time from Monday to Tuesday except from 3 to 4 pm, and also Latergramme who tell us that Wednesday timing at 5 pm is the best time .

Mavrk suggests that users prefer times between 6 a.m. to 12 p.m., and their analysis of 1.3 million posts on Instagram benefits that while relatively little is published in the morning, people continue to use their smartphones to follow up on new posts, and this is the best case to get followers that suits you and less content to compete with it.

Other things to keep in mind


When thinking about choosing the right time to post to social media, you should also consider the timing.

If you target many followers in different places, this will affect the results, it may be you who belong to the Pacific time zone, while your followers are in the Eastern time or Greenwich Mean Time.

In this case, you may find that eight o'clock in the morning is the ideal time because it corresponds to peak hours in other times.

If you are a B2C organization, you may find that weekend publications are the best, while here at Hootsuite, which is a company that specializes in interoperability between companies, we find that the best results are in business hours during the week.

So use those timings as a starting point only, and keep testing and measuring to find the one that's right for you.
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